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Published
Oct 7, 2008
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Mudpie : Men’s and Women’s trends – Spring-Summer 2009

Published
Oct 7, 2008

AGITPOP

Key Points

• bright neon pop art
• slogans
• collage of self expression
• wet look plastics
• geometric prints
• agitpop influence


The vocabulary of shock, Slogans and a bright pop art aesthetic blend in a collage of self expression. Design rides high on a comedy of shock, neon brilliance and self expression. Juxtaposition and displacement are key elements as is the notion of magnifying everyday images and popular topics. This metaphorical vision takes Pop Art, Agitpop and surrealism mainstream into the irreverent attitude of the modern multicultural metropolis. Streetwear utilises decadent laminated effects, wet look plastics, geometric prints and sponge like jersey.











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