NEW YORK, 27 (EUROPA PRESS)-New York City, alongside NYC & Company, a marketing and tourism organisation, will distribute special gifts during the month of September to over 40 hotels to gain visitors and visibility for Fashion's Night Out event.

The offers include special rates at hotels, gift cards, continental breakfasts, complementary cocktails, Fashion's Night Out clothing and canvas bags for the September 10th shopping event.

Among the participating hotels are 6 Columbus, Fashion 26 (Wyndham hotel chain), Hudson New York, Paramount Hotel New York and the Mandarin Oriental New York.

In an effort to increase the visitor traffic to the fashion show (September 7 at the Lincoln Center) and shopping event (10th), freebies and discounts will be offered from 1-30 September.

"Fashion and business are a part of New York. Annually, they create 175,000 jobs and contribute $10,000 million (7.832 million Euros) to the city's economy," said Mayor Michael Bloomberg.

For Bloomberg both industries; trade and tourism, are "critical components" to the vibrancy of New York, that help satisfy visitors.

On 7 September, New York will host the fashion show, with the participation of more than 150 top models, showing seven Fall fashion trends from NYC selected by Vogue, and will welcome more than 1,500 spectators.

The shopping event, which will take place on the 10th, will be held around the five districts of the city throughout more than 955 stores. They will remain open late and host various festivities with complementary cocktails, makeup demonstrations and musical performances.