We've identified key innovation drivers for denim, spurred by our Spring Summer 2017 and Pre-Fall 2017 catwalk analysis.
Fringing has been a key design detail for several seasons so we examined what the key update would be for this trend with "long legs". Where is this evolving in the future?
If the lingerie-to-wear has proved well in the course of the seasons that it was not an epiphenomenon but a perennial trend, the body invests lingerie collections, from traditional corsetiers to chains.
Embroidery as a traditional craft offers an artful and tactile way of conveying bold graphic messages through lettering and geometric abstract shapes.
Across generations, the new wave of feminism is ushering in a radical approach to how women's bodies are perceived and treated in different societies, the limitations that were placed on them and breaking free in 2016 and beyond.
A celebration of STRENGTH and opalescent as the new futuristic beautiful. Minimalism is the new pure. Clean is more eclectic. Lines that enrich the purity of accessories. A way to create new horizons not necessarily in reality but virtually. Pure attitude, futuristic mind-set, athletic mood, functional beauty.
EXTREME as the need to explore uncharted territories, the relationship between man and unwelcoming environments represented by a wild and rebellious nature. The most extreme experimentation links two very contrasting worlds such as the natural organic and high performance sport. EXTREME is outdoor, urban, wild, and metropolis.
Echoing Ettore Sottsass, best known as the instigator of the Memphis design group at the turn of the 80s, we analyse the strong graphic trend for a hypnotising mix of geometric shapes and bold colours.
The Carpe Diem theme provides freshness and greed in the patterns. The sugar colored palette emphasizes fruity textures and refined floral composition.
Each season we present 4 colour concepts for shirting with their palette and Pantone® TCX references, evocative images, colour harmonies and exclusive fabric designs studied for the trend.