1 906
Fashion Jobs
PORTMANS
Planner - Portmans
Permanent · MELBOURNE
L'OREAL GROUP
Supply Chain, Operations & IT HR Manager
Permanent · MELBOURNE
L'OREAL GROUP
Business Consultant - Redken & Pureology
Permanent · MELBOURNE
SSC WATCH & JEWELRY
Human Resource Business Partner
Permanent · SYDNEY
TIFFANY & CO
Visual Merchandising Specialist | Full-Time | Melbourne
Permanent · MELBOURNE
FASHION GROUP
Senior Human Resources Manager, Oceania
Permanent · SYDNEY
TIFFANY & CO
Visual Merchandising Manager, Anz | Full Time
Permanent · SYDNEY
TIFFANY & CO
Operations Coordinator | Full-Time | Collins Street
Permanent · MELBOURNE
JUST JEANS
Product Manager - Just Jeans
Permanent · MELBOURNE
JUST JEANS
Junior Product Manager - Just Jeans
Permanent · MELBOURNE
HENKEL
Sales Representative (Nsw)
Permanent · CHATSWOOD
HENKEL
Sales Representative (Vic/Tas)
Permanent · MELBOURNE
PETER ALEXANDER
Supply Coordinator - Peter Alexander
Permanent · MELBOURNE
MYER
Account Manager
Permanent · DOCKLANDS
LORNA JANE
Regional Leader - sa
Permanent · ADELAIDE
LORNA JANE
Regional Leader - sa
Permanent · ADELAIDE
MYER
Cosmax Fragrance Consultant
Permanent · MIRANDA
ADIDAS
Manager, Trade Marketing Activation (Melbourne)
Permanent · MELBOURNE
PETER ALEXANDER
Product Supply Coordinator - Peter Alexander
Permanent · MELBOURNE
FOREVER NEW
Inventory Coordinator
Permanent · MELBOURNE
LORNA JANE
Warehouse Coordinator
Permanent · EAGLE FARM
ESSILORLUXOTTICA GROUP
Regional Sales Manager | Adelaide (sa)
Permanent · ADELAIDE
Published
Jan 1, 2018
Reading time
2 minutes
Download
Download the article
Print
Text size

Pre-Christmas week sees shopper surge, but was it enough?

Published
Jan 1, 2018

Store footfall and sales in the final shopping week before Christmas were higher than a year earlier, a new study has shown. The BDO High Street Sales Tracker said footfall increased 10% in the week to December 24 and like-for-like store sales rose 5.3%.


Consumers were out in force in the final Christmas shopping week - Archiv


Fashion appeared to lag the overall growth rate but at least sales rose 3.9% on a like-for-like basis, according to reports. 

Footfall was higher to all retail locations although, as for much of 2017, retail parks saw the biggest influx with a 13.7% rise. Visitor traffic to high streets rose 9.2% while shopping centres rose 8.4%.

But even with the increase, it was clear that online was where most of the extra shopping activity was happening with e-sales up almost 40% overall and fashion sales online surging 32.5% for one of the best weekly performances of the year. 

BDO said the week’s sales would have helped retailers make up some lost ground, but the impact on profits is still unclear as last-minute discounting would have been a major factor in loosening shopper purse strings.

The impact of the heavy discounting will be seen over the next few weeks as stores release their Christmas trading updates. Next will be the first with an update this Wednesday but it might not make happy reading as expectations among analysts are of a difficult Christmas season.

Next week we’ll also hear from John Lewis, House of Fraser, M&S, Boohoo, Moss Bros, Tesco, Sainsbury’s, Ted Baker, Shoe Zone, Debenhams and Mothercare. And in the following two weeks we’ll get updates from JD Sports, Shop Direct, Primark, Bonmarché, N Brown, Asos and Joules.

Copyright © 2024 FashionNetwork.com All rights reserved.